SPOTIFY ARTIST PROFILE
I served as the creative director for a musician’s film photography shoot. The creative assets were intentionally designed to tell a visual story on the artist’s Spotify profile page and align with the mood of her music.
There are millions of artist profiles on Spotify, so my challenge was to produce interesting, eye-catching profile images that give potential listeners insight into the mood of the artist’s music, and intrigue them enough to press play.
The visual story I sought to create was one of a modern-day mystic, alone within nature, in deep contemplation. She quietly hides from the world in order to tap deeper into herself and her inner universe, and is focused on being still in order to hear and receive the messages of the divine.
Our creative team traveled to the Self Realization and Fellowship Lake Shrine in Malibu, CA to get into character and capture a few inspired shots. The selected styling and image of the artist intended to portray a woman of power and mystery, while the modeling poses intended to evoke feelings of moodiness and deep emotion. The fluorescent veil and fan served to keep our beautiful mystic anonymous, while the red robe with golden, oriental symbols was inspired by the kind of intricate, ornate details typically found in traditional religious imagery, such as stained glass windows or celebrated shrines. The bright, rich styling certainly contrasted with the cooled tint of the natural scenery to create some powerful imagery worthy of the artist’s melodic sound.